Email marketing · read 26 Oct 2026
Omnisend pricing: what it really costs per month
Cheaper entry than Klaviyo for email-only stores. Since May 2026, SMS is no longer bundled.
Legacy Pro SMS credits end on 26 October 2026.
Plans
Every Omnisend plan
| Plan | Price | What limits the plan |
|---|---|---|
| Free | $0 | 250 contacts, 500 emails per month |
| Standard | from $16 | Emails = contacts × 12 per cycle; no SMS |
| Pro | from $59 | Unlimited emails (fair use); SMS sold separately since 4 May 2026 |
Source: Omnisend help center, “Omnisend pricing plans 2026” · Official listing
At your volume
Omnisend monthly cost by contacts
| Your store | Monthly cost | How we got it |
|---|---|---|
| 250 contacts · 500 emails | $0.00 | Free: 250 contacts, 500 emails. |
| 500 contacts · 3,000 emails | from $16.00 | Standard from $16; it allows 6,000 emails at your list size. Exact price depends on contacts. |
| 2,000 contacts · 12,000 emails | from $16.00 | Standard from $16; it allows 24,000 emails at your list size. Exact price depends on contacts. |
| 10,000 contacts · 60,000 emails | from $16.00 | Standard from $16; it allows 120,000 emails at your list size. Exact price depends on contacts. |
Alternatives
Omnisend alternatives, compared
History
Omnisend pricing changes
26 Oct 2026
Omnisend: legacy Pro SMS credits end today
Omnisend's help center says legacy Pro accounts keep SMS credits equal to their plan price until 26 October 2026. Since 4 May 2026, new Pro accounts buy SMS separately, and the Standard plan has no SMS. Stores relying on included SMS should check their next invoice.
Source: Omnisend help center, “Omnisend pricing plans 2026”